I got an email from Joan Stewart, the Publicity Hound, about this nifty tool to tell you if your headline (article, blog post, newsletter subject, etc.) is awesome or not. My score for this blog post title was 16.67% (that is NOT awesome :p).
Check it out here: Emotional Marketing Value Headline Analyzer
You can get cool stuff from Joan from her newsletter – the signup is on the front page of her website.